On March 27, GAC held a special event in Addis Ababa, the capital of Ethiopia, to officially unveil the GAC JUNTU Flagship Showroom and launch four brand-new flagship pure electric models in the Ethiopian market, announcing its entry into Ethiopia's new energy vehicle market. This layout is an important step in GAC's global strategy, brings Chinese smart manufacturing power to Ethiopia’s green mobility transition, marking a significant expansion of GAC's business in the East African market.
The event was attended by distinguished guests including Alemu Sime, Minister of Transport and Logistics of Ethiopia, Liu Xiaoguang, Counselor of the Embassy of the People's Republic of China in Ethiopia, Zhong Weijing, Shareholder of Hong Kong JUNTU Company and Chairman of Hexin Industrial Company, Huang Weidong, General Manager of Ethiopia JUNTU Technology Company, and Zhou Li, Country Manager of GAC INTERNATIONAL Ethiopia, who jointly witnessed this important moment.
Alemu Sime, Minister of Transport and Logistics of Ethiopia spoke highly of GAC's entry into the Ethiopian market. He pointed out that Ethiopia is vigorously advancing the transition to e-mobility, striving to reduce carbon emissions and build a transport system with ecological responsibility and economic resilience, and GAC's entry is highly consistent with Ethiopia's green development strategy.
In addition, Alemu Sime affirmed GAC's efforts in focusing on after-sales support system development, training local technicians and ensuring spare parts supply. He believed these measures effectively deliver on product quality warranty commitments and strengthen consumer rights protection. Also, he expected GAC to continue increasing investment in training and services and build a customer-centric service culture.
Alemu Sime delivers a speech
Zhou Li, Country Manager of GAC INTERNATIONAL Ethiopia delivered a speech at the event. He stated that the Ethiopian government has always been committed to the green and low-carbon economic transformation, vigorously promoting industrialization, infrastructure improvement and foreign investment introduction, continuously fostering a sound environment for the development of the new energy vehicle industry. Combined with the growing local demand for eco-friendly vehicles, this has become a key opportunity for GAC to enter the Ethiopian market. GAC will take the opening of the flagship showroom as a starting point to bring high-quality green mobility solutions to Ethiopian consumers.
Zhou Li delivers a speech
As a core leading enterprise in China's new energy vehicle industry, GAC has deeply cultivated independent R&D and manufacturing of three-electric core technologies, with products exported to more than 86 countries and regions around the world and a wealth of global layout experience. The four pure electric models unveiled in the Ethiopian market this time cover the AION UT electric hatchback, comfortable AION V HOME mid-size electric SUV, luxurious HYPTEC HT full-size electric SUV, and the flagship HYPTEC HL full-size electric all-wheel-drive SUV, forming a comprehensive product matrix that perfectly adapts to diverse scenarios such as daily commuting, family travel and high-end luxury travel, and fully meets the mobility needs of different customer groups in Ethiopia.
Guests visit GAC models up close
The GAC JUNTU Flagship Showroom, which opened grandly, covers a total area of 2,300 square meters and is currently the most high-end and advanced new energy vehicle experiential exhibition hall in Ethiopia. The showroom is equipped with Ethiopia's first professional after-sales workshop with leading comprehensive strength and complete standards, and a 4S-level full-chain sales and after-sales service system. It not only provides local consumers with professional car purchase consultation and product experience, but also providesthoughtful services such as home test drives to ensure an all-round vehicle usage experience. GAC also announced plans to launch an exclusive mobile application in the coming years to create intelligent vehicle management services for users via mobile phones, empowering the local vehicle usage experience with digitalization.
GAC JUNTU Flagship Showroom
After-sales Workshop of GAC JUNTU Flagship Showroom
GAC’s entry into the Ethiopian market represents not only a strong step in bringing China's advanced new energy vehicle technology and quality to the global stage, but also a meaningful example of China–Ethiopia collaboration in the green economy. Looking ahead, GAC will leverage its core technological strengths and global operational expertise to integrate more deeply into Ethiopia’s sustainable development landscape. Through high-quality products and comprehensive services, the company aims to deliver a reliable, intelligent, and worry-free pure electric mobility experience for local consumers, while contributing to the advancement of a new era of green mobility in Ethiopia.