GAC INTERNATIONAL and Indomobil Senior Leadership Group Photo
The 2025 Indonesia GIIAS International Auto Show officially kicked off on July 23. As Indonesia’s largest international auto show, this 12-day event (from July 23 to August 3) brought together 41 passenger vehicle brands, with GAC presenting the theme “Power Up Future Mobility” at the show in Jakarta. The AION UT, a stylish, intelligent hatchback specifically designed for Indonesia's younger generation, made its debut with leading-edge technology, 500 km range, and ultra-fast 24-minute charging, becoming one of the key highlights of the event. This showcased GAC's determination to deepen its presence in the Indonesian market.
SVP of GAC INTERNATIONAL、President of Asia-Pacific and Middle East & Africa Regional Centers Mr. Wang Shunsheng; Chairman of the Indomobil Group, Mr. Jusak Kertowidjojo; Vice President of GAC INTERNATIONAL Asia-Pacific Regional Center, Mr. Wang Haoyong; Indomobil Directors Mr. Andrew Nasuri and Mr. Evensius GoIndomobil; Director of Manufacturing at Indomobil, Mr. Wilianto Husada; AION Indonesia CEO Mr. Andry Cui; and COO of the Indonesia Joint Venture, Mr. Qin Bangshu attended the opening ceremony on the 23rd.
On July 24, the Minister of Industry of Indonesia, Agus Gumiwang Kartasasmita, also attended the auto show. During his visit to the GAC booth, he highly praised GAC's products, emphasizing their importance to Indonesia's green and low-carbon transformation.
Minister of Industry of Indonesia with GAC INTERNATIONAL and Indomobil Senior Leadership Group Photo
GAC's Strong Commitment and Clear Strategic Layout for the Indonesian Market
During the opening ceremony, Mr. Wang Shunsheng delivered a speech, emphasizing that GAC Group, as a large listed company, achieved over 2 million units in both production and sales in 2024, ranking 181st on the Fortune Global 500 list. This strong corporate foundation supports GAC's global expansion. “This year marks the 75th anniversary of diplomatic relations between China and Indonesia. Chinese new energy vehicles are accelerating Indonesia’s green low-carbon transformation, and Indonesia is a strategic market for GAC in ASEAN. We remain committed to the principle of ‘In Indonesia, For Indonesia, Integrating into Indonesia, Serving Indonesia, and Contributing to Indonesia’.”
Mr. Wang Shunsheng's Speech
Since the strategic cooperation agreement with the Indomobil Group in April of last year, GAC has launched three flagship models in Indonesia, earning user recognition through exceptional product performance and service. He further introduced that GAC's "ONE GAC 2.0" strategy, launched earlier this year, integrates the three sub-brands of GAC, AION, and HPYTEC, focusing on innovation, localization, and user experience. This strategy will also be deeply implemented in the Indonesian market.
Auto Show Lineup Highlights Strength, with Tech Exhibit and Diverse Models Stealing the Spotlight
GAC's 1224㎡ technology booth at the exhibition showcased the theme "Power Up Future Mobility," with the unified brand image of the "ONE GAC" strategy. Through technological and scenario-based design, the booth conveyed a diverse travel experience. The technology display area showcased key technologies such as magazine battery, pure electric platforms, and ultra-fast charging stations, allowing visitors to directly experience the R&D capabilities of "Technology GAC." The scenario-based zones, such as the Trend Zone, High-End Zone, and Outdoor Zone, corresponded to models like the UT (Trendy Fashion), HT/E9 (High-End Minimalist), and AION V (Family Outdoor), conveying the scene value of each model.
AION UT
GAC showcased 11 vehicles, including both existing flagship models and newly Pre-sale models. The existing models included HYPTEC HT, AION V, and AION Y Plus, which continue to meet the diverse needs of users with their mature product strength. The pre-sale model, AION UT, was the focal point of the show, marketed with the labels "Trendy" and "Personalized," and on-site reservations offered multiple discounts. This highlighted GAC’s forward-looking approach to product planning and its focus on the Indonesian market, supporting the further development of the brand in the local market.
AION UT
Accelerating Localization Strategy, GAC's Full-Industry Chain Layout Integrating into Indonesia
GAC's localization strategy in Indonesia covers various dimensions including manufacturing, products, channels, and services. On the manufacturing area, the Indonesian smart factory, designed with the concept of “small scale, rapid output, and rolling development,” introduces the new energy "Lighthouse Factory" model. The initial capacity is 20,000 units with plans to expand to 50,000 units to support local production. On the product area, three flagship models, including the AION Y PLUS, have been launched. The AION UT will be introduced in 2025, and more new energy models and 7-seat variants will follow to cater to local needs. The channel strategy uses the "Sun, Moon, Stars" strategy, with plans to cover more than 60 core cities by 2025. On the service area, the "GACARE" system has been launched, offering lifetime warranty on the three electric systems, building a digital service network.
GAC's Indonesian Smart Factory
At the same time, through its joint venture with Indomobil Group, GAC has integrated resources across manufacturing, sales and service, automotive finance, energy ecosystems, and mobility. This full-industry chain approach not only enhances the competitiveness of GAC products in the Indonesian market but also allows GAC to deeply integrate into the local economy and social development, truly fulfilling the commitment of "In Indonesia, For Indonesia, Integrating into Indonesia, Serving Indonesia, and Contributing to Indonesia," and becoming a cooperative partner growing with the Indonesian market.