From March 13 to 15, the Motion Expo Graz in Austria was successfully conducted. As a key initiative to accelerate GAC's European market expansion, the company made a high-profile appearance with two new energy models – the AION V and AION UT. Boasting outstanding product strength and designs tailored to European users’ needs, the models drew extensive attention and acclaim from local audiences.
Venue of Motion Expo Graz, Austria
During the expo, the GAC team actively provided on-site reception services, engaged in face-to-face interactions with visitors, detailed the highlights of the models and the brand's philosophy, and gained in-depth insights into local users’ travel demands and consumption preferences, conveying GAC’s brand warmth through professional services.
The AION V perfectly caters to the core needs of family users with its spacious passenger and riding space, exquisite interior design, and exceptional cost performance. Many visitors commented directly after the experience that the car features a well-thought-out space layout with ample seating room in the front and rear rows, the interior is exquisitely crafted with a premium texture, and its cost performance is particularly outstanding among models of the same type.
The AION UT, on the other hand, has garnered widespread attention from young users and urban commuters with its compact and sleek design and highly competitive pricing. On-site visitors all stated that its body shape is suitable for road conditions and parking scenarios in European cities, the car is flexible and easy to drive, and its price is highly in line with the budget expectation of the public for commuting vehicles. Rated by on-site visitors as one of the "models with the most outstanding texture and space performance at the entire expo", the two models became the star attractions of the event.
GAC Booth
To let visitors experience the authentic performance of its products more intuitively, GAC launched an exclusive test drive for the AION V on-site, attracting numerous potential buyers to take the wheel and experience the model's allure up close.
Visitors Test-Driving the AION V at the Expo
Throughout the expo, the GAC booth was a constant hive of activity, with growing interest and on-site inquiries. Many family users visited the booth multiple times, and their fondness for GAC's products deepened after an in-depth experience. They spoke highly of GAC's design philosophy and manufacturing craftsmanship. This participation has not only effectively validated GAC's brand appeal and product competitiveness in the European market, but also accumulated valuable experience for subsequent market promotion, user conversion, and localized operations in Austria.
At the Motion Expo Graz, Austria
Going forward, GAC will continue to deepen its presence in the European market, refine its product portfolio and service experience around local users’ needs, and launch more high-quality new energy models in Europe. With innovative technologies and reliable quality, GAC will deliver more valuable mobility solutions to European consumers.