On May 10, 2025, 2025 World Brand Moganshan Conference opened in Deqing, Zhejiang Province. Wang Shunsheng, Vice President of GAC INTERNATIONAL, was invited to attend the opening ceremony and main forum, and later delivered a keynote speech at the “2025 Yijingsi Conference” in which he shared the achievements of GAC in globalization and localized development with global political and business and academic leaders, highlighting the innovative practices and future prospects of Chinese automotive brands going global with high quality.
2025 World Brand Moganshan Conference
Engaging in a Global Brand Forum to Advance Chinese Brands Worldwide
In the morning, as a representative of the Chinese automotive industry, Wang Shunsheng attended the opening ceremony and main forum of the conference themed “Brands Bring Better Future For The World”. The event gathered global brand leaders, policy experts, and international organization representatives for in-depth discussions on brand development, international communication, and industrial collaboration. Wang joined fellow participants in exploring ways to elevate the position of Chinese brands in the global value chain, emphasizing that Chinese carmakers must enhance the global competitiveness of “Chinese Smart Manufacturing” through technological leadership, ecosystem building, and long-term commitment.
Opening Ceremony and Main Forum of the 2025 World Brand Conference
Voicing Long-Termism at the “2025 Yijingsi Conference”: Deepening Global Market Penetration
In the afternoon, during the"2025 Yijingsi Conference", Wang highlighted that GAC officially launched its “One GAC 2.0” globalization strategy at the Bangkok International Motor Show in March. This initiative signifies the Chinese automotive industry’s evolution from simple product exports to systematic international expansion. Wang emphasized that the strategy centers on long-term localized development and ecosystem-based globalization, aiming to deeply integrate Chinese smart manufacturing into global markets by building a full-value chain competitive edge spanning R&D, production, services, energy, and ecosystem operations.
Globalization Risks Addressed in Keynote Speech
In recent years, GAC has rapidly expanded its global footprint, establishing market presence across 76 countries and regions within five major sectors as Asia-Pacific, Middle East and Africa, Europe, CIS, and Latin America.
Panel Discussion on Globalization Topics
Driven by technological innovation, GAC is accelerating its transition toward “Technology Going Global, Services Going Global, Ecosystem Going Global.” As the only Chinese brand exporting with a self-contained energy ecosystem, GAC is now building global parts transit hubs to integrate domestic and international supply chains, of which the goal is to achieve product export, industrial embedding, and brand elevation. Wang noted, “As the global auto market undergoes reshuffling driven by new energy trends, the systematic capabilities of Chinese automakers will be the key to competitiveness. GAC aims to rebuild global trust in Chinese brands through strategic market footholds.”
Dialogue on Globalization and Industry Transformation
“2025 Yijingsi Conference” Group Photo
“One GAC 2.0” globalization strategy of GAC is grounded in ecosystem-driven deep cultivation and long-termism. It breaks away from the traditional single-product export model, instead deploying a full-chain approach encompassing R&D, manufacturing, energy, and services to build localized, sustainable ecosystems based on “in local, for local” principle. From “100 Cities, 1,000 Charging Stations Plan” in Thailand, initiative to intelligent breakthroughs in the Middle East, from talent empowerment in Southeast Asia to brand advancement in Europe, GAC is pioneering a localized foothold model in global competition. This marks a transition from mere product export to a value leap encompassing technology, ecosystem, and brand, showcasing the global competitiveness of Chinese Smart Manufacturing and injecting systemic strength into the restructuring of the global automotive landscape in the new energy era.